STAFF MOTIVATION AND INNOVATIVE CULTURE OF AN ENTERPRISE
DOI:
https://doi.org/10.37659/2663-5070-2023-11-76-81Keywords:
personnel motivation, motivation algorithm, innovative activity, innovative enterprise culture, motivation managementAbstract
In this article, the theoretical and methodological principles of motivating the personnel of the innovative enterprise (innovation project teams) were developed, and the systematization of motivating measures was carried out according to the constituent elements of the subsystems of the innovative culture of the enterprise. An algorithm and procedures for motivating the processes of parallel-sequential formation and development of the enterprise's innovative culture have been developed which provides an opportunity to purposefully and effectively manage the motivation process.
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